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	<title>Comments on: 10 Ways to Make Your Facebook Page Sing: I</title>
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	<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/</link>
	<description>Promises Kept.</description>
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		<title>By: Fritz McDonald</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-1053</link>
		<dc:creator>Fritz McDonald</dc:creator>
		<pubDate>Tue, 15 Dec 2009 17:26:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-1053</guid>
		<description>Good point, Paul. What kinds of things are you doing to educate your staff?</description>
		<content:encoded><![CDATA[<p>Good point, Paul. What kinds of things are you doing to educate your staff?</p>
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		<title>By: Paul Redfern</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-868</link>
		<dc:creator>Paul Redfern</dc:creator>
		<pubDate>Tue, 24 Nov 2009 22:12:24 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-868</guid>
		<description>I think the first step when you talk about integration is getting all (or at least) more members of your PR/communications staff comfortable with the technology. They have to use it in order to take advantage of it. Also you have to be willing to fail. Not every thing you do will be a huge success. Learn from it and move on.</description>
		<content:encoded><![CDATA[<p>I think the first step when you talk about integration is getting all (or at least) more members of your PR/communications staff comfortable with the technology. They have to use it in order to take advantage of it. Also you have to be willing to fail. Not every thing you do will be a huge success. Learn from it and move on.</p>
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		<title>By: Fritz McDonald</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-825</link>
		<dc:creator>Fritz McDonald</dc:creator>
		<pubDate>Fri, 20 Nov 2009 14:10:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-825</guid>
		<description>I like the connotative difference you point out between pages and groups Rob. They are different entities, different kinds of spaces. You&#039;re right--a group can be private and page cannot; although it can more or less lock people out who are not fans, at least from participating. In an ideal world, a page would drive users to groups, allowing them to move from a general to a specific population. That&#039;s why building good relationships with non-official institutional groups--such as those started by alums--is a good idea. Thanks for the good thinking, Rob.</description>
		<content:encoded><![CDATA[<p>I like the connotative difference you point out between pages and groups Rob. They are different entities, different kinds of spaces. You&#8217;re right&#8211;a group can be private and page cannot; although it can more or less lock people out who are not fans, at least from participating. In an ideal world, a page would drive users to groups, allowing them to move from a general to a specific population. That&#8217;s why building good relationships with non-official institutional groups&#8211;such as those started by alums&#8211;is a good idea. Thanks for the good thinking, Rob.</p>
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		<title>By: Rob S.</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-749</link>
		<dc:creator>Rob S.</dc:creator>
		<pubDate>Fri, 13 Nov 2009 18:53:44 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-749</guid>
		<description>Pages do have some benefits, Insights being notable among them.

One could argue semantics, that belonging to a group has a different connotation than being a fan of a Page.

As for events, if the events are relevant and not overly frequent, messaging the group with info about the event can be beneficial, anyhow. Push marketing can obviously be very effective.

Groups do hold one significant trump card over pages if this is a need/goal (as it is for my needs in some cases): a group can be private. As far as I know, pages cannot be private. Sometimes exclusivity can be beneficial.</description>
		<content:encoded><![CDATA[<p>Pages do have some benefits, Insights being notable among them.</p>
<p>One could argue semantics, that belonging to a group has a different connotation than being a fan of a Page.</p>
<p>As for events, if the events are relevant and not overly frequent, messaging the group with info about the event can be beneficial, anyhow. Push marketing can obviously be very effective.</p>
<p>Groups do hold one significant trump card over pages if this is a need/goal (as it is for my needs in some cases): a group can be private. As far as I know, pages cannot be private. Sometimes exclusivity can be beneficial.</p>
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	<item>
		<title>By: Fritz McDonald</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-746</link>
		<dc:creator>Fritz McDonald</dc:creator>
		<pubDate>Thu, 12 Nov 2009 19:08:15 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-746</guid>
		<description>Good insights, Dan...I&#039;m curious...would it be possible to drive some traffic from the page to other groups? Are you doing that? I get asked a lot about that....and nicely put Paul. Any tips you&#039;d like to share about how to integrate? This is also a huge issue for everyone.

And thanks to both of you!</description>
		<content:encoded><![CDATA[<p>Good insights, Dan&#8230;I&#8217;m curious&#8230;would it be possible to drive some traffic from the page to other groups? Are you doing that? I get asked a lot about that&#8230;.and nicely put Paul. Any tips you&#8217;d like to share about how to integrate? This is also a huge issue for everyone.</p>
<p>And thanks to both of you!</p>
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		<title>By: Paul Redfern</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-744</link>
		<dc:creator>Paul Redfern</dc:creator>
		<pubDate>Tue, 10 Nov 2009 22:01:14 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-744</guid>
		<description>I would add that you need to integrate social media into your traditional communications plans as well. It needs to be a part of the conversation.</description>
		<content:encoded><![CDATA[<p>I would add that you need to integrate social media into your traditional communications plans as well. It needs to be a part of the conversation.</p>
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		<title>By: Dan W</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-742</link>
		<dc:creator>Dan W</dc:creator>
		<pubDate>Tue, 10 Nov 2009 17:19:08 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-742</guid>
		<description>Thanks for this post.  I would say that even though facebook has improved the format of the group, the page is still vastly superior.  A group will not show up in someone&#039;s updates or inform members of an event (withoug hastling them with a private invite)I am an administrator of both a group and a page and although we decided not to delete our group because it still offers a viable &quot;touch&quot; I primarily use the page to communicate and attract interest.</description>
		<content:encoded><![CDATA[<p>Thanks for this post.  I would say that even though facebook has improved the format of the group, the page is still vastly superior.  A group will not show up in someone&#8217;s updates or inform members of an event (withoug hastling them with a private invite)I am an administrator of both a group and a page and although we decided not to delete our group because it still offers a viable &#8220;touch&#8221; I primarily use the page to communicate and attract interest.</p>
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		<title>By: Fritz McDonald</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-725</link>
		<dc:creator>Fritz McDonald</dc:creator>
		<pubDate>Tue, 03 Nov 2009 18:46:11 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-725</guid>
		<description>Thanks Rob...it seems like Patrick has settled the groups vs. pages challenge...and thanks Patrick for bringing it to light. I love the way Facebook keeps evolving to truly meet user/community needs. Of course, the whole Open Graph thing could make &#039;pages&#039; a thing of the past and quickly. I appreciate you both chiming in--it&#039;s always good to hear from people who know what they&#039;re talking about.</description>
		<content:encoded><![CDATA[<p>Thanks Rob&#8230;it seems like Patrick has settled the groups vs. pages challenge&#8230;and thanks Patrick for bringing it to light. I love the way Facebook keeps evolving to truly meet user/community needs. Of course, the whole Open Graph thing could make &#8216;pages&#8217; a thing of the past and quickly. I appreciate you both chiming in&#8211;it&#8217;s always good to hear from people who know what they&#8217;re talking about.</p>
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	<item>
		<title>By: Patrick Boegel</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-724</link>
		<dc:creator>Patrick Boegel</dc:creator>
		<pubDate>Tue, 03 Nov 2009 18:35:20 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-724</guid>
		<description>Good stuff, but in regards to point number 1 Groups have recently been upgraded to have the same features as pages, their are currently some differences in how items will interact between groups and peoples individual timelines in terms of creating discovery or spontaneous &quot;fans&quot; or &quot;requests to become members&quot; but it likely going to change for the better.  

Also both pages and groups are found in individuals profiles, right now the latter is a list in the info tab of the profile but that is very likely to change in the near future.</description>
		<content:encoded><![CDATA[<p>Good stuff, but in regards to point number 1 Groups have recently been upgraded to have the same features as pages, their are currently some differences in how items will interact between groups and peoples individual timelines in terms of creating discovery or spontaneous &#8220;fans&#8221; or &#8220;requests to become members&#8221; but it likely going to change for the better.  </p>
<p>Also both pages and groups are found in individuals profiles, right now the latter is a list in the info tab of the profile but that is very likely to change in the near future.</p>
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		<title>By: Rob S.</title>
		<link>http://blog.stamats.com/index.php/2009/10/30/10-ways-to-make-your-facebook-page-sing-i/comment-page-1/#comment-711</link>
		<dc:creator>Rob S.</dc:creator>
		<pubDate>Fri, 30 Oct 2009 16:40:53 +0000</pubDate>
		<guid isPermaLink="false">http://blog.stamats.com/?p=1218#comment-711</guid>
		<description>Seeding content is the secret sauce to creating activity and *community* in online communities.

The other tips are mostly on-point, too, though I would suggest that Facebook Groups can be more useful than Facebook Pages in *some* instances, depending on the goals.

Strategy and goals go hand in hand, of course!</description>
		<content:encoded><![CDATA[<p>Seeding content is the secret sauce to creating activity and *community* in online communities.</p>
<p>The other tips are mostly on-point, too, though I would suggest that Facebook Groups can be more useful than Facebook Pages in *some* instances, depending on the goals.</p>
<p>Strategy and goals go hand in hand, of course!</p>
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